rain helps launch nationalthankyouday.com 2008
To help promote its 2008 National Thank You Day, merci of Storck Worldwide came to rain. Merci wanted to keep up awareness of its National Thank You Day Sweepstakes, so rain developed a widget to challenge users to discover what city in the United States is the most thankful. Merci, in conjunction with the Emily Post Institute, began searching for the most thankful city with a viral promotion called "Thanks Across America." Users sent e-cards to their friends and family to show their gratitude. The number of cards sent were then compared between 275 different cities to find out which city truly is brimming with the most thanks. The "Thanks Across America" widget helped spread the word about merci as well make this year's National Thank You Day Sweepstakes a success once again.
posted by rain on September 22, 2008
rain helps develop simply originals
Simply Originals came to rain in the winter of '07 with a fantastic idea: Andean based Artisanal Drinks. They had been working on a Flaxseed drink and a Purple Corn beverage but weren't quite sure the direction they needed to take to be successful. Through several meetings and a lot of brainstorming, rain decided they should focus on how pure the drinks are, and how important the line could be in engaging consumers in a healthier lifestyle. Simply Originals began to focus on being a part of a recipe for life, and they demonstrated that their drinks promote health and beauty, and are deliciously fresh at the same time. To help promote the product lauch, rain simultaneously developed their website. Now Simply Originals is launching in New England Whole Foods and showing up all over the press, all within less than a year of first working on development.
posted by rain on March 18, 2008
rain helps launch nationalthankyouday.com 2007
Merci chocolates, a division of Stork Worldwide, hired rain to generate nationalthankyouday.com and the site launched July 18, 2007.
Nationalthankyouday.com was set up to say thank you.....Merci.....to that
special person in your life whom you should thank more often. We asked
visitors to enter a special someone into the contest with the understanding
that the winner would be chosen based on the most unique story. We
contributed to the huge success of the site by providing design,
architecture, SEO, banner ads and stat tracking. The site received 98,000
hits and more than 12,000 contest entries...all within a month period. The
original goal was 500-1000 entries! Check out the winner here and keep an eye out for the contest next year.
Thank you!
posted by rain on October 18, 2007
the chicago council on global affairs asks rain's chief content generator, ferdia doherty, to participate in a conference surrounding the following question:
Exporting the West: Is the U.S. a Culture Killer?
Click here for Content from the evening.
posted by rain on September 21, 2007
ireland's only Gaelic-speaking radio station, radio na gaeltachta, interviews Ferdia Doherty, founder of rain, on forming a Content Generation Company in Chicago.
Click here for Content from the evening.
posted by rain on September 21, 2007
rain generates growth via identity and packaging.
Rain content generators came up with the perfect packaging and identity for the brand VeeV, the world's first Acai spirit. We wanted to show the world that there was a better way to drink. Acai is the exotic tasting, Brazilian national fruit considered to be the healthiest food on the planet. We started with the name, went to the identity, and then finished with the packaging.
posted by rain on May 22, 2007
rain wins summit creative awards.
We don't care much for awards, but since we won them, we'll keep 'em...in our bathroom. rain took home two Summit Creative Awards this year (2007); One was for "Toptash", a Guinness spec spot done for fun on YouTube. The other award was for a Non-Profit website, the Concern Worldwide website, which featured Bono from U2 getting his mouth stuffed with garbage.
posted by rain on April 17, 2007
rain spends 30% of its time providing content generation for numerous non-profits.
Our goal is to give back as much as we can. Our rain generators help numerous non- profits – profit from our experience. We bring growth to them by content generation, and we grow because of it.
CONCERN WEBSITE
THE MIES VAN DE ROHE SOCIETY
ARCHDIOCESE OF CHICAGO
THE ALS ASSOCIATIONposted by rain on February 22, 2007
desktop magazine publishes design by mark bettenhausen, director of new media.
posted by rain on August 17, 2004
rain wins silver 2004 summit creative award for the league of chicago theatres tv campaign.
Another piece to decorate our bathroom.
posted by rain on June 7, 2004
rain and the archdiocese of chicago launch annual appeal.
posted by rain on March 18, 2004
partner ferdia doherty to judge the 2004 preferred max awards.
posted by rain on July 1, 2003
rain and the league of chicago theatres launch new psa tv campaign.
posted by rain on February 3, 2003